Over 55 Years of Growth
From a single operation in Ontario to one of the most recognized franchise brands in North America.
Weed Man is North America’s fastest-growing lawn care company. But how did we get here?
Our story starts with founder Desmond (Des) Rice in Mississauga, Ontario, in 1970. Des looked at his local area and saw a need to control broadleaf weeds and give homeowners beautiful and healthy lawns.
His approach focused on prevention and balance. His philosophy was that the best path to a healthy lawn was through proper mowing, watering, and fertilization. This simple yet forward-thinking approach is still the basis of what we do today.
In fact, many of the principles Des introduced decades ago (such as Integrated Pest Management) are now widely recommended by government agencies. His vision of responsible, professional lawn care lives on today, helping homeowners, families, and communities enjoy safer, healthier outdoor spaces.
By 1976, Des began franchising, and things really began to grow. Today Weed Man has hundreds of locally owned and operated franchises across Canada and the United States. But despite our international growth, our philosophy remains simple: every call, every visit, and every conversation starts with one person, one truck, and a commitment to providing exceptional care.
That’s what makes us one of the best lawn care companies to work with, and also one of the best franchises to own!
We’ve Been Named the Top Lawn Care Franchise By
Meet Our Franchising Team
Supported By Industry-Proven Experts at Every Stage
You’re not just buying into a franchise. You’re gaining direct access to the systems, processes, and experts that have a proven track record of success:
1:1 Business Coaching
Every Weed Man franchisee is paired with a dedicated Franchise Business Coach who serves as a trusted advisor, mentor, and strategic partner. From launching your business to achieving long-term growth, your coach provides personalized guidance, industry expertise, and ongoing support every step of the way.
Systems & Technology
Whether it’s on the lawn or in the office, Weed Man is committed to leveraging state-of-the-art technology, standardized procedures, and proprietary tools that have been tested, refined, and ultimately proven to increase efficiency and profitability.
Marketing & Lead Generation
Our national marketing experts equip you with traditional and digital marketing support, giving you the power of a national brand as well as the flexibility of a local business. From the website, SEO, social media, online reputation, email marketing, print materials, and paid advertising to door knocking, phone sales, and our sales analysis program, you’ll have all you need to succeed in your local market.
Ongoing Training & Support
Our initial 7-day training addresses all aspects of business operations, including: - Administration - Technical Operations - Marketing - Sales - Business planning - Budgeting After your initial training, you will never be alone during your entrepreneurial journey. Your Business Development Coach will never be more than a phone call away, and we also support you with ongoing training through webinars, playbooks, networking events, our annual conference, and more!
Take the First Step:Request a free consultation
Fill out the form and one of our franchise development team members will reach out. No obligations — just a conversation about what's possible.